Digital Product Marketing Manager

Job Ref
22.58
Location:
Remote (UK)
Function
Sales & Marketing
Salary
£37,000 - £42,000 depending on experience
Status
Full Time
Type
Permanent

More details

Do you have experience of successfully developing, launching and monitoring digital campaigns? If so, join an organisation whose mission is to help children and young people get the best education possible and make a positive, lasting impact with a leading charity.

We are looking for a talented individual to take on a new role within our organisation, by contributing to the development and delivery of a digital marketing strategy for our new digital product suite.

Building a deep understanding of the market segments for our digital assessment and e-learning tools, you will develop sales and marketing campaigns, for these products, that are aligned to our broader marketing strategy.

With a focus on providing an exceptional customer experience, you will develop and document the customer journey and user flow across our digital products for different user groups.

Requirements
- Experience of managing the marketing mix to deliver effective campaigns and sales
- Experience of using website content management systems and email delivery systems
- Experience of managing the work of external marketing communications suppliers
- Experience of analysing data to inform marketing planning and delivery
- Experience of developing integrated marketing plans
- Good understanding of digital marketing techniques, including SEO, content marketing, and multi-platform channel marketing
- Knowledge of marketing research techniques to inform marketing planning and delivery

If you meet 80% or more of what we’re looking for, please still apply. We understand not everyone will meet all the requirements, but you might have skills we didn’t know we need.

You may have held other similar positions such as Digital Marketing Specialist, Digital Marketing and Campaigns Manager, Senior Marketing Executive, Senior Marketing and Campaigns Officer, Marketing and User Journey Manager, or Marketing Manager.

Why NFER?

At NFER, our mission is to improve outcomes for future generations everywhere and to support positive change across education systems worldwide. We do this by creating and sharing research evidence and insights on education policy and practice, informing policymakers and other key decision makers, and strengthening practice in the classroom.

- Salary £37,000 - £42,000 depending on experience
- Generous pension scheme
- 42 days’ holiday per year including Bank Holidays + additional discretionary days (pro rata)
- Excellent support for professional development
- 35 hour working week with great work/life balance and lots of flexibility
- UK based and UK Skilled Worker sponsorship
- Plus lots of well-being and social activities

Only one office day, in Slough, per month with lots of flexible working meaning you can choose to work at home, from the office or a mix of the two to enable you to work as effectively as you can.

NFER is a not-for-profit organisation and an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees to thrive.

We are reviewing applications as part of an ongoing recruitment process.

If you’re looking for a place where you can put your heart, soul and skills into making a difference, we want to hear from you. Apply via the button shown.

 #NFERLife

The National Foundation for Educational Research in England and Wales. Head office and registered address: The Mere, Upton Park, Slough, Berkshire, SL1 2DQ
Recruitment enquiries: Email: hr@nfer.ac.uk
General enquiries: Telephone: +44(0)1753 574123 | Fax:+44(0)1753 691632 | Email: enquiries@nfer.ac.uk
Product enquiries: Telephone: +44(0)1753 637007 | Email: products@nfer.ac.uk
Research participant enquiries: Telephone: +44(0)1753 637096 | Email: rpo@nfer.ac.uk
Registered charity number 313392. Registered number 900899 (England and Wales). A company limited by guarantee.